Senior Director, Social Media and Content Marketing - Rosetta - New York, NY

Senior Director, Social Media and Content Marketing - Rosetta - New York, NY -

Senior Director, Social Media and Content Marketing
Rosetta 17 critiques – New York, NY

The Senior Director, Social Media and Content Marketing serves because the lead strategic voice and coach for the social media group and follow inside the area.

Job Description:
The Senior Director, Social Media and Content Marketing serves because the lead strategic voice and coach for the social media staff and follow inside the area. This position will develop, implement and combine social media and content material marketing methods into our core providers, rising the Razorfish enterprise by serving shopper’s strategic marketing wants. The Sr. Director is a workforce lead and oversees a portfolio of assigned shoppers and contributes to ongoing new enterprise improvement.

Obligations:
Job Particular Evangelizes the position of social media and content material marketing for model and enterprise progress, and can translate into actual-world practices and purposes Can seamlessly navigate between social media concepting and social media technique/platform experience Possesses deep experience in creating content material marketing methods and plans that clear up for particular shopper ache factors and ship actual enterprise worth Capability to delegate effectively and handle inner social follow and shopper-particular groups within the improvement and execution of efficient plans for shoppers Wonderful oral, written, interpersonal communications and presentation expertise Confirmed inner collaboration expertise with different company groups reminiscent of Artistic, Analytics, Planning and Tech Means to efficiently handle a number of inner and exterior initiatives/tasks in a deadline-pushed surroundings
Administration/Management Is seen because the lead useful resource for establishing the social media follow as a key driver of income and margin progress inside the workplace and area Manages the recruitment, retention and skilled improvement of the social media workforce Determines the right roles, obligations and experience wanted to scale and develop social and content material marketing work together with useful resource and finances planning Represents Razorfish at exterior occasions and is lively as a social and content material marketing thought chief Working in a collaborative approach with a constructive angle is vital to success
Observe: This place would require frequent journey a number of occasions per thirty days

Qualifications:
Schooling

(BA/BS) in Promoting, Marketing, Communications, or associated area; Superior diploma in Promoting, Marketing, or comparable most popular.

Expertise 7+ years of expertise in social media, group management, or digital PR Expertise utilizing analytics and analysis to drive enterprise selections Expertise creating apps, web pages, and partnerships for promotional and business functions Expertise collaborating intently with artistic groups 7+ years managing and creating groups
Milestones Confirmed capability: to create and handle a social media and content material marketing self-discipline inside an company or enterprise to develop excessive-degree social and content material marketing technique, leverage social content material, toolsets and improvements throughout platforms and combine social programming and content material into general marketing technique Deep information of all elements of the social and content material marketing area: platforms, distributors, measurement, content material creation, paid media, know-how, UX Demonstrated means to steer a group in a extremely collaborative setting Has demonstrated a monitor document of collaborating in profitable new enterprise pitches
Observe: This place would require frequent journey a number of occasions per 30 days

Model Overview:
Motivated and impressed by what’s subsequent, Razorfish helps its shoppers navigate the unknown, drive change and rework enterprise. One of many pioneers of marketing within the digital age, Razorfish has a singular mix of know-how, creativity and media at its core. Our world class capabilities in strategic consulting, expertise design, model constructing, know-how platforms, knowledge providers, retail/commerce and media providers allow transformational work for shoppers together with McDonald’s, Mercedes-Benz USA, Microsoft, Nike, Unilever and Uniqlo. Razorfish’s group of 3000+ specialists spans 20 areas, together with Australia, Canada, China, France, Germany, Hong Kong, India, Italy, Japan, Singapore, the UK and the USA. Razorfish is a part of Publicis Groupe. For extra info, like us on Fb or comply with us on Twitter, Weibo and Instagram. Razorfish. Right here for tomorrow.&commerce;

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