Anticipated Tenure : 1 – four years
Anticipated profession path : Media Supervisor, Affiliate Media Director, and upwards
Main Duties
Shopper Position
Applicable contributor & knowledgeable group participant
Can articulate the essence of the built-in media plan
Direct contact with clinets
Planning/Shopping for/Stewardship Position
Develops RFPs
Develops media car choice suggestion & rationale
Plan and negotiate print, OOH & on-line buys
Plan broadcast buys and coordinate with broadcast groups
Evaluates measurement knowledge and supplies actionable suggestions
Concept Era
Productively interacts with the artistic group to develop concepts
Seeks innovation to unravel the shoppers enterprise alternative
Administration
Helps the supervisors
Actively seeks involvement in any respect ranges
Profession Administration
Tutors the assistants
Ensures that the assistants are promotable
Communication
Provides and receives trustworthy and constructive progress updates
Is an envoy for The Martin Agency with the sales group
Organizational Relationships
Report back to: Media Supervisor
Instantly supervises: Assistant Media Planner
Actions/Time Allocation
50% Stewardship, 50% Planning & Shopping for
Qualifications/Talents
Place Calls for
Extremely organized, detailed oriented, self starter – will do a variety of work in MS Excel
Working Rules
Wants to finish assignments offered by the media supervisor and affiliate media director
Wants to acknowledge alternatives and provoke attainable assignments / enterprise construct concepts/packages
Competencies
Extremely proficient in all media methods, instruments and assets
Can current media suggestions to staff and shopper with credibility and conviction
Digitally savvy – robust digital expertise
Exhibits progressive strategy to drawback fixing and concept era
Exhibits logical writing expertise
Answerable for the expansion of the assistant planners
Level individual for evaluating new assistant planner hires
Solicits shopper perception
Understands The Martin Agency course of
Understands the fundamentals of direct response marketing
Most popular Recruiting Traits
4-yr school diploma
Two years media/marketing expertise
Demonstrated promoting experience
Means to interpret and implement shopper enterprise plans relative to media
Robust digital background
Show workforce orientation
Workforce Participant
Dedicated
Unflappable
Required Expertise
Required Expertise
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