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Digital Associate Media Director - MediaCom - New York, NY

Digital Associate Media Director - MediaCom - New York, NY -




Job Title: Associate Media Director

Division: Digital Media Planning


Location: New York


Aims of the Position:
The Associate Media Director (AMD) acts because the day-to-day liaison between the shopper and media group, offering management, strategic course and enter for media plans. The AMD successfully leverages expertise, information and expertise to push progressive considering and set difficult group objectives and goals whereas balancing shopper, firm, and workforce wants.


Enterprise Obligations:


  • Lead and handle all strategic media planning actions related to assigned account(s)

  • Work with Buying and selling companion to gauge media efficiency and KPIs to find out the extent to which the unique aims and methods have been met

  • Handle the circulate of shopper media-associated wants; create options and resolve issues

  • Set up and develop a robust relationship with the shopper by way of an indication of business information and of the shopper’s primary enterprise points

  • Assist develop planning goals and methods that coincide with the shopper’s marketing path

  • Regularly search a shopper-centric view in all strategic considering

  • Present POVs on numerous media within the market

  • Optimize based mostly on shopper aims, and work with Inner Analysis and Buying and selling groups to make sure all parts of success are utilized

  • Obtain the monetary objectives of the account by managing prices, income, and scope of labor in accordance with shopper contract

  • Oversee price range allocation course of for media and costs throughout all media platforms; precisely challenge prices and anticipate the monetary outcomes of plan revisions

  • Different duties as assigned

Individuals Duties:

  • Take part within the recruitment and number of junior employees and guarantee all direct studies grasp the talents and organizational savvy required for development

  • Should have the power and want to assist lead, and a willingness to work with and train others inside the group

  • Encourage whereas main by instance in creating, motivating, mentoring, and training group members

  • Guarantee all direct studies grasp the talents and organizational savvy required for development

  • Capability to work in a staff surroundings that promotes collaboration

  • Adept at speaking successfully throughout all ranges

  • Capable of set up and keep efficient relationships interdepartmentally in addition to with these outdoors the speedy group

Expertise and Behaviors:

  • Detailed consciousness of shopper enterprise points, business developments, shopper developments, promotional assets, market standing, and competitors

  • Full information of all elements of Digital Media, Search, search engine optimisation, SMM, Cellular, and so forth.

  • Strong understanding of interactive analysis instruments corresponding to Advert Relevance, @plan, and Media Metrix

  • Understanding of the rules of marketing and promoting, in addition to an understanding of media ideas and phrases, artistic and finances necessities

  • Fluent in mathematical ideas with a capability to translate knowledge into properly-articulated concepts

  • Capable of perceive media knowledge sources when it comes to what’s measured, the tactic, and knowledge reported

  • Confirmed report of success in main full service accounts

  • Robust written, presentation, analytical, quantitative, and verbal expertise

  • Superior organizational, interpersonal, and managerial expertise

  • In depth information of digital media panorama for branding campaigns

Qualifications and different related info:

  • Bachelor’s Diploma most popular

  • 6+ years earlier expertise desired






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