Job Description: JOB SUMMARY
Working with the Social Media Strategist and Social Media Specialist, the Social Media Coordinator is answerable for day-to-day execution of shopper social media campaigns; duties embrace every day group listening, upkeep, group engagement/dialog, monitoring and problem escalation/response. As well as, the Coordinator will conduct analysis (utilizing quite a lot of instruments) to determine social media greatest practices and developments for model audits, in addition to conduct group dialog audits to determine key on-line influencers because it pertains to shopper tasks. The Coordinator may also present group insights that might be used to hone and enhance shopper campaigns and packages.
Duties: CORE DUTIES AND RESPONSIBILITIES
- Assist launch and handle social media presences for shoppers on Fb, Twitter, YouTube and different related social media/collaboration websites.
- Adhere to editorial calendar to make sure content material and belongings are being launched on time.
- Help model loyalty and encourage era of consumer created content material by way of lively group participation and dialog; handle on-line discussions by listening and responding to customers (the place applicable) in a well timed and genuine method. Escalate points as wanted and supply suggestions on group happenings.
- Monitor and monitor dialogue subjects for management staff; put together weekly reviews to replace employees/shoppers on predetermined metrics. Proactively monitor model and related themes/information tales inside the blogosphere and supply recommendations for well timed content material, belongings and conversations inside model communities.
- Work day by day with Social Media Supervisor and shopper groups guarantee correct messaging is being executed on-line and that it’s related to shopper objectives.
- Work with Social Media Supervisor to replace editorial calendars and guarantee all belongings/supplies are well timed and updated.
- Use on-line listening, supplemental analysis and every day group learnings to offer insights for enhancing packages and enhancing program successes.
- Analysis and determine bloggers/key influencers and related communities for blogger/influencer campaigns.
- Analysis and determine social media greatest practices and related model examples inside the area for proposals and on-line audits.
Qualifications: REQUIRED SKILLS/KNOWLEDGE/EXPERIENCE
- zero-1+ years of professional work expertise (expertise at interactive, advertising, public relations or marketing company most popular).
- Should have strong writing expertise with artistic copywriting expertise
- Should have lively accounts throughout key social media websites together with, however not restricted to, Fb, Twitter, and so forth.
- Possess background information and a real ardour for the social media marketing area.
- Should have robust verbal and writing/grammatical expertise in addition to capability to current info and concepts logically and clearly; eager eye for element additionally required.
- Wonderful verbal communication expertise with capacity to current concepts and knowledge clearly.
- Collaborative workforce participant capable of combine with a various staff filled with opinions and concepts.
This place is a full time alternative situated in Austin, TX.
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