The Media Operations Manager will play a key position within the Healthgrades workforce, supporting the sales group efforts in creating, packaging, and finalizing show media plans for Healthgrades promoting shoppers, making certain that shopper’s objectives/wants are met and are deliverable This place is right for a self-motivated particular person that’s captivated with internet advertising, is snug working with shopper-dealing with groups, thrives in quick-paced, all the time-altering interactive environments and has a deep understanding of the media enterprise and the dynamics of media – how every media component performs alone, how they carry out collectively and the way they’re continuously altering. The candidate ought to be able to assume the position’s duties which embrace: Coordinating and collaborating with the Healthgrades shopper-dealing with groups (sales, strategic improvement and shopper providers) to develop and handle show media campaigns for the nationwide promoting staff Coordinating and managing the event of show media packages with the Healthgrades promoting operations staff, confirming stock availability for show media campaigns Responding creatively and shortly to RFPs by offering environment friendly, considerate, distinctive, saleable and deliverable digital options for the Healthgrades sales groups that meet shoppers’ wants Packaging the Healthgrades interactive property show stock with a give attention to maximizing the worth of the Healthgrades show stock provide Keep show media finances goals, develop a number of media alternatives for shoppers’ evaluate Deal with shopper requests – i.e. plan modifications, price range modifications, present market info The place necessities embrace: Robust familiarity in reviewing RFPs and creating technique and media plans with a number of approaches and packages to satisfy shopper’s wants Minimal three-5 years expertise in creating technique for interactive media campaigns, with a radical understanding of interactive metrics and evaluation, together with the digital promoting course of, managing RFP’s, IO’s, advert tags, survey tags and artistic belongings Persistent concentrate on exceeding shopper’s efficiency objectives and customer support expectations, making certain that most income is retained, in addition to partnering with colleagues to extend renewal charges, promoting spend and yield return from show advert stock Self motivated particular person with robust artistic considering, as properly analytical expertise Demonstrated understanding of primary marketing rules and the best way to use qualitative and quantitative info to develop profitable options and pitches Robust consideration to element, accuracy, accountability and deadlines, with wonderful organizational, time-management, multi-tasking and undertaking management capabilities Revolutionary thinker with acute consciousness of managing competing initiatives Seasoned communicator that’s snug on e mail, telephone and IM, and has means to successfully handle communication type up, throughout and down a management construction, inside a diversely expert group in a number of places Means to work each independently and collaboratively Demonstrated expertise main a enterprise by means of change Has a humorousness, a constructive angle and thrives in quick-paced, ego-much less interactive promoting sales environments the place fixed change is the norm and the bar for efficiency is about excessive Superior Microsoft Workplace expertise with skilled Excel information (e.g. complicated calculations, macros) Primary information of Advert Servers (DFA, DFP, DSM Atlas, OAS), HTML |
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At Healthgrades, our mission is to assist shoppers discover the best physician and the best hospital, for the proper care.
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