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Integrated Media Planner - IPG Mediabrands - New York, NY

Integrated Media Planner - IPG Mediabrands - New York, NY -
Common McCann (UM) is a world chief in promoting communications, specializing in Media Planning and Shopping for providers. We’re devoted to delivering sustainable communications options by way of engagement innovation and accountable creativity. No matter what number of accounts we service, what number of improvements we instigate and what number of awards we win, UM can be nowhere with out its staff. We’re a expertise-based mostly enterprise and we can’t be aggressive and not using a motivated and enthusiastic workforce of gifted people.

We’re on the lookout for a Media Planner to hitch our group!


Duties


Day-to-day coordination/execution and management of media plans.


Work collaboratively with staff members to develop and handle m


Media plans throughout all channels, together with TV, Print, Radio, and Digital.


Help in media technique improvement and general course.


Handle the day-to-day implementation, optimization, and efficiency of marketing campaign actions together with authorizations, budgets, and the reconciliation course of.


Analyze and supply shoppers with analysis knowledge and media/marketing info in addition to strategic evaluation of campaigns.


Construct and keep robust working relationships with shoppers, distributors, publishers and the shopper’s artistic assets to make sure an efficient creation and implementation of campaigns.


Monitor and assess ongoing marketing campaign efficiency; help in strategic evaluation of campaigns.


Successfully handle time and duties with regard to deadlines and shopper wants


Make the most of company assets cross practical relationships via out the Media Course of


Mentor Associates and supply alternatives for continued progress and development


Accommodate advert hoc duties and evolving job duties.


Qualifications


Bachelor diploma in associated area


Expertise with marketing campaign management/advert serving know-how and third social gathering market analysis instruments corresponding to Double Click on DART, Atlas DMT, comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, MRI, Simmons, SRDS


Robust written, verbal communication, negotiation, and presentation expertise.


Capacity to successfully multi-process a number of, competing priorities, and tasks by way of robust time management and group.


Proficient understanding of accounting rules, knowledge analyzing, and market analysis


Capability to work successfully cross functionally and keep robust skilled relationships with shoppers and different numerous outdoors distributors.


Proficient working information of Microsoft Workplace (MS Phrase, Excel, PowerPoint, and so on.)


Concentrate on self-improvement and studying


At the very least a yr of expertise in prior media planning perform


IPG Mediabrands, a division of the Interpublic Group, is an Equal Alternative Employer. It’s our coverage to offer equal employment alternatives to all staff and candidates for employment with out regard to race, shade, faith, creed, nationwide origin, gender, sexual orientation, age, gender id, marital standing, citizenship, incapacity, genetic info or veteran standing or some other foundation prohibited by relevant federal, state or native regulation.


Required Expertise


Required Expertise




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